MB-280T03: Design and deliver powerful customer experiences with Dynamics 365 Customer Insights

The MB-280T03: Design and Deliver Powerful Customer Experiences with Dynamics 365 Customer Insights course provides comprehensive training on leveraging real-time features, data integration, and customer journey optimization in Dynamics 365 Customer Insights. Learners will learn to create personalized marketing emails, text messages, and push notifications, manage consent, build effective customer journeys, and utilize customer data insights for enhanced experiences. The course also covers advanced data ingestion, enrichment, and predictive modeling techniques, helping learners unlock customer intent and streamline their marketing efforts.

Course Objectives

• Create personalized emails, text messages, and push notifications in Dynamics 365 Customer Insights.
• Build and optimize customer journeys using real-time data, triggers, and AI-driven tools.
• Manage customer consent for communications and track consent records efficiently.
• Ingest, unify, and enrich customer data with advanced analytics and prediction tools.
• Generate leads, create scoring models, and manage sales activities from customer insights.
• Integrate Customer Insights data with Microsoft Power Platform, Azure Synapse, and external tools.

Audience Profile

• IT Professional
• Dynamics Functional Consultant

Course outline: 

Module 1:

Module 2:

Certification

Exam MB-280T03 leads to the certification: Microsoft Certified: Dynamics 365 Customer Experience Analyst Associate - Certifications | Microsoft Learn

 

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